Godfrey Hirst SmartStrand

Godfrey Hirst SmartStrand Silk

Godfrey Hirst Wool

Godfrey Hirst EverLux Xtra

Godfrey Hirst EverLux Nylon

Godfrey Hirst

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These carpets have a combination of cut and looped yarns and can create sculptured and patterned effects such as squares, swirls etc. Many different patterns can be achieved in a wide range of styles.

Pattern

Lifetime Fade Resistance

Textured carpets are manufactured by cutting the yarn loops which produces an upright pile that has a more luxurious, formal look than loop pile.

Textured

Loops of yarn create a stylish finish with a soft, smooth feel and can have a range of distinctive patterns created by a combination of higher and lower loops.

Loop

Lifetime Abrasive Wear

20-Year Texture Retention

10-Year Limited Abrasive Wear

25-Year Manufacturing Defects

15-Year Manufacturing Defects

A luxurious feel and a stylish, less formal, almost shaggy appearance.

The long pile lies in different directions providing a deep texture. Extremely durable and made in variations of thick and thin as well as long and short pile

Carpets with longer pile than Frieze are known as “shag piles”

Frieze

Lifetime Manufacturing Defects

Superior Soil and Stain Resistance

Lifetime Stain & Soil Resistance

Lifetime Limited Manufacturing Defects

25-Year Fade Resistance

Treated to repel stains for easy maintenance, so you can enjoy your carpet worry free.

Stain Resistance

Treated to repel stains so you can enjoy your carpet worry free.

20-Year Fade Resistance

Lifetime Texture Retention

10 Year Fade Resistance

10 Year Manufacturing Defects

15-Year Fade Resistance

15-Year Texture Retention

10-Year Limited Texture Retention

Why Wool? 
Luxurious and soft to the touch, wool provides remarkable beauty, high performance, low maintenance, health benefits, and outstanding environmental integrity. 
Wool is the only authentic naturally sustainable fiber, which synthetics strive to emulate.

Soil and Stain Resistant 
The scales on the outside of wool fibers cause liquids to bead up on the surface, helping to keep the wool stain free. This scaled structure helps to keep dust and dirt from penetrating into the fiber.

Biodegradable 
Wool is a protein composed of amino acids, very much like our skin and hair. Amino acids are the building blocks of life. When you bury a wool product in soil, it is naturally biodegradable and provides nutrients to the soil.

Resilient 
A single strand of wool can be stretched and compressed 30,000 times and retain its original shape, making wool carpet and rugs extremely resilient, durable and long lasting.

Fire Resistant 
Wool is a safe fiber that is difficult to ignite due to its natural chemical structure, which is high in both nitrogen and moisture. Wool does not melt, drip or emit noxious fumes. It burns slowly and is soft extinguishing.

Wool

Lifetime Full Pet

All Pet Stain Resistance

Lifetime Household Pet Urine Stain Resistance

Lifetime Pet Urine Stain Resistance

Superior Resistance to Static

Wool is a renewably resourced fiber used in some Godfrey Hirst Carpets. Environmentally sound, wool is produced from a totally renewable resource – grass – that is shorn from Sheep every 9 – 12 months.

Renewably Resourced Fiber

Wool is a renewably resourced fiber used in some Godfrey Hirst Carpets. 

25-Year Abrasive Wear

25-Year Texture Retention

20-Year Abrasive Wear

15-Year Abrasive Wear

Wool carpets have a natural and soft luxurious feel, the unique fiber structure is strong and hard-wearing and provides natural protection to help resist staining and soiling. It also absorbs noise and is naturally flame retardant.
Wool's natural properties help keep your home cool in summer and warm in winter, plus wool fibers are natural, renewable and biodegradeable.

Wool Carpet

Wool carpets have a natural and soft luxurious feel, the unique fiber structure is strong and hard-wearing and provides natural protection to help resist staining and soiling.

Wool, mixed with a synthetic fiber, usually 80% wool and 20% synthetic fiber, but can come in a variety of mixes. Wool blend carpets can be mixed with a variety of different fibers to create different beneficial qualities.
With the appeal of a natural look, it's resilience and luxurious feel of wool in combination with the cost effectiveness found in synthetic fibers.

Wool Blend Carpet

Wool blend carpets can be mixed with a variety of different fibers to create different beneficial qualities.

Smartstrand carpet features permanent built-in stain resistance and Nanoloc spill and soil protection making it easier to clean. Smartstrand carpet fibers are made in part from renewable plant-based materials; OEKO-TEX(r), plus this carpet is exceptionally durable, preserving the style, beauty and appearance for years to come.

SmartStrand Carpet

Smartstrand carpet features permanent built-in stain resistance and Nanoloc spill and soil protection making it easier to clean.

Enjoy all the benefits of SmartStrand Forever Clean combined with the added luxury of supreme softness. Each SmartStrand Silk strand of carpet is packed with 700 silk-like, stain-resistant fibers for a lush luxuious look and feel.

SmartStrand Silk Carpet

Enjoy all the benefits of SmartStrand Forever Clean combined with the added luxury of supreme softness.

Everlux Nylon carpet provides lasting beauty and performance. Made with a promise of quality and innovative fashion, it's easy clean and provides long-lasting stain and soil protection that keeps your floors looking newer for longer.

EverLux Nylon Carpet

Everlux Nylon carpet provides lasting beauty and performance

Beautifully soft, polyester is a durable synthetic fiber that provides great performance, colorfastness and are well suited to low traffic areas of your home.

Polyester Carpet

Polyester is a durable synthetic fiber that provides great performance, colorfastness and are well suited to low traffic areas of your home.

A natural fiber from sheep, wool is renewable with a luxuriously soft feel.
All natural with a unique fiber structure our New Zealand wool carpet is strong and hard-wearing and provides natural protection to help resist staining and soiling. Wool carpets absorb noise so are quiet, plus they're naturally flame retardant. Wool's natural thermal properties help keep your home cool in summer and warm in winter.

New Zealand Wool Carpet

New Zealand wool carpet is strong and hard-wearing and provides natural protection to help resist staining and soiling. 

EverLux+ is made from exclusive Materials - a premium and exclusive combination of nylon and triexta fibers with superior cleanability and durability. 

EverLux+ has ALL PET PROTECTION AND WARRANTY, covering all pets, all accidents, all the time. 

The XTRA Technology combines the best, most exclusive fibers to provide endless design possibilities for next level fashion and performance.

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EverLux Nylon Triexta Blend

EverLux+ is made from exclusive Materials - a premium and exclusive combination of nylon and triexta fibers with superior cleanability and durability.

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