Living Room

This living room is a masterclass in laid-back luxury, where comfort meets style in a truly liveable way.

Casual Luxe Lounge

light

<h3>Wondersin wool.</h3>
We believe that exquisite interiors begin with the perfect flooring. For unrivaled comfort, you can’t go past the look and feel of a Hycraft wool carpet. We proudly handcraft a diverse range of wool carpets designed to complement every home. Hard wearing and naturally insulating for year-round comfort, our multiple carpet styles are available in an array of sublime, earthy tones creating the ideal foundation for your interior space.

Hycraft

Hycraft Wool Carpet - Godfrey Hirst Residential

Godfrey Hirst is privileged to draw on over 150 years manufacturing experience in Australia and New Zealand. 
The Godfrey Hirst name is truly synonymous with Geelong, dating back to 1865 when the Victorian Woollen and Cloth Manufacturing company was established as one of Victoria’s first textile mills.
From high quality Australian and New Zealand Made wool and synthetic carpets, hybrid, timber, laminate and vinyl hard flooring, our goal is to connect you with the right product.

Godfrey Hirst

Godfrey Hirst Carpet & Flooring  - Godfrey Hirst Residential

Apollo Hardwood

Godfrey Hirst hybrid is more stunning, stronger and more durable than ever before, and more waterproof, making it more lifeproof than ever before.

The next generation of flooring, hybrid combines the durability and strength of vinyl plank with the appealing look and feel of laminate, so you can live beautifully on floors built to handle real life.

Hybrid flooring is ideal for demanding areas and high-spill zones — combining performance with lasting style.

Hybrid Flooring

Hard Flooring

Blackbutt Limed

Spotted Gum Coastal

Blackbutt Sandbank

Blackbutt Stormy

Blackbutt Ivory

Spotted Gum Riverbank

Blackbutt Classic

Blackbutt Elegant

Spotted Gum Burnt

Spotted Gum Ash

Spotted Gum Blonde

Spotted Gum Natural

Corsica Oak

<h3>The beauty of nature on your floor</h3>
There is something about the enduring appeal of timber flooring that transcends eras and defies trends. Offering a warmly burnished finish, timber floors are a classic statement piece that can add real value to your home.

Timber Flooring

Weathered Oak

Rustic Oak

Cinder Oak

Natural Oak Smooth

Ashen Oak

Coastal Oak

Coffee Oak

Natural Oak Brushed

Caribbean is a level loop wool carpet that provides style, durability and stain resistance to your floor. This level loop pile carpet's intricate design and luxurious texture creates a cosy ambience, infusing the room with warmth. Its stunning pattern and texture adds depth and dimension to your interior design.

Label

Certificate

Information Sheet

Brochure

Hycraft Carpets

With hundreds Kiwis employed in New Zealand, the NZ operations include spinning mills, dye houses, design studios, carpet manufacturing mills, warehouse and support offices across Aotearoa.

Made in New Zealand

The natural beauty of wool stems from the inherent complexity of the fibre itself, evolved to protect sheep, no matter the conditions! That’s why we still wear wool, sleep with wool, insulate with wool and enjoy walking on wool.

Hypoallergenc 
Wool carpets are naturally hypoallergenic making them suitable for those with allergies.

Naturally Insulating 
Wool absorbs moisture in the air and controls humidity for a comfortable environment, making it cooler in summer and warmer in winter. Wool carpet can also absorb and desorb significant quantities of moisture from the air to buffer humidity changes in a room.

Fire Resistance 
Wool carpet has natural flame resistant properties due to its ability to char when burnt and not melt like synthetic fibres. It retains heat and starves its surface of air, extinguishing flames.

Stain Resistance 
The wool fibres natural structure consists of overlapping scales, arranged much like roof shingles. These scales inhibit dirt from adhering to the fibre and help fleck it away.
NOTE: eventually the wool will naturally absorb stains so cleaning is best done immediately.

Biodegradable 
As a natural resource, wool fibre is biodegradable. When wool fibre is disposed of, it will naturally decompose in soil in a matter of months or years, slowly releasing valuable nutrients back into the earth.

Renewable 
A renewable material, wool is shorn from sheep every 9-12 months and produced by sheep consuming a totally renewable resource - grass.

Natural Fibre

The natural beauty of wool stems from the inherent complexity of the fibre itself, evolved to protect sheep, no matter the conditions.

<h3>We Have Something Exciting to Declare.</h3>

In a marketplace increasingly focused on environmental considerations and issues around sustainability, Godfrey Hirst are incredibly proud to have products officially approved Declare® LBC Red List Free.

The International Living Future Institute (ILFI), and local affiliate the Living Future Institute of Australia (LFIA), are organisations committed to driving sustainable change in the Australian Built environment through the development of leading edge programs, that are designed to radically change our approach to building and construction.

Predicated on creating a healthier built environment, the Declare® program delivers clear, unambiguous information about building material specifications. Participating manufacturers are required to disclose a Product’s entire constituent chemical composition to a threshold of 100-parts-per-million; essentially creating a ‘nutrition’ label of ingredients.

<h3>A product transparency program</h3>

Each Declare® label is compared against a list of worst-inclass materials, better known as the Red List. Chemicals on the Red List can pose an increased risk of:

<ul>
	<li>Polluting the environment</li>
	<li>Bio-accumulation of contaminants progressing up the food chain</li>
	<li>Negative health implications for factory personnel, construction industry workers and building occupants</li>
</ul>

Aware of our role in developing products that homeowners can comfortably put in their homes, we worked with our entire supply chain to identify, source and utilise the healthiest possible manufacturing ingredients. When we were confident our products met the stringent sustainability and toxic free chemical standards, we applied for LFIA Declare® approval.

<img alt="kids playing video games on couch and plush triexta carpet" src="https://res.cloudinary.com/gh/image/upload/v1/apps/gh-web/images/red_list_free-feature-img_001-id-0225810520.jpg" />

<h3>The Declare® initiative has three declaration statuses:</h3>

<ul>
	<li>LBC Red List Free - Complete ingredient disclosure revealing ZERO Red List chemicals</li>
	<li>LBC Red List Approved - Where chemicals or product ingredients have no available public information, or a manufacturer is unable to publicly identify an ingredient due to proprietary registration. Products may potentially contain Red List chemicals, which, if identified, will be highlighted in orange</li>
	<li>Declared - This base level of transparency, while revealing a product’s ingredients, will nevertheless contain some Red List ingredients, which will also be highlighted in orange</li>
</ul>

<h3>This label addresses three key concerns:</h3>
<ul>
	<li>Where does a product originate?</li>
	<li>What is it made of?</li>
	<li>Where does it end up at the end of its life?</li>
</ul>
<img alt="declare label" src="https://res.cloudinary.com/gh/image/upload/v1690242847/apps/gh-web/images/declare_label-0008.jpg" />

 
Each of our products are individually approved and the label can be downloaded from the product page and please <a href="https://www.godfreyhirst.com/au/support">contact us</a> if you have any questions.

<img alt="woman doing yoga on plush triexta carpet" src="https://res.cloudinary.com/gh/image/upload/v1/apps/gh-web/images/red_list_free-feature-img_002-id-0225810520.jpg" />
 
<h3>DOWNLOADS</h3>
<ul>
<li><a href="https://res.cloudinary.com/gh/image/upload/v1/products/022581/docs/Declare/label.pdf">Triexta Residential Carpet (A001) Declare label</a></li>
<li><a href="https://res.cloudinary.com/gh/image/upload/v1/products/022562/docs/Declare/label.pdf">Triexta Residential Carpet (A002) Declare label</a></li>
<li><a href="https://res.cloudinary.com/gh/image/upload/v1/products/050190/docs/Declare/label.pdf">100% Wool Broadloom Carpet Declare label</a></li>
<li><a href="https://res.cloudinary.com/gh/image/upload/v1/products/020481/docs/Declare/label.pdf">Wool Broadloom Carpet Declare Label</a></li>
<li><a href="https://res.cloudinary.com/gh/image/upload/v1/products/094600/docs/Declare/Label.pdf">Wool Blend Broadloom Carpet (80/20) Label</a></li>
<li><a href="https://res.cloudinary.com/gh/image/upload/v1/products/024379/docs/Declare/label.pdf">SDN Carpet on Endurabac® Declare Label</a></li>
<li><a href="https://res.cloudinary.com/gh/image/upload/v1/products/070251/docs/declare/label.pdf">SDN FR carpet on Endurabac® Declare label</a></li>
<li><a href="https://declare.living-future.org/products/sdn-carpet-on-actionbac-godfrey-hirst">SDN Carpet on Actionbac® (NZ) label</a></li>
<li><a href="https://res.cloudinary.com/gh/image/upload/v1/products/024921/docs/declare/label.pdf">Duratuft Soft PET Carpet Declare label</a></li>
</ul>

<a href="https://www.youtube.com/embed/AO7tvnLGRYY?si=6B7EZBLd_UiylIPm">View on YouTube</a>

Declare® Red List Free

 Declare® Red List Free approved carpet.

An extension of the Australian Carpet Classification Scheme (ACCS), the Environmental Certification Scheme tests carpet to ensure they meet stringent environmental performance standards such as volatile organic compound emissions, noise reduction and thermal insulation properties (For more information visit: www.carpetinstitute.com.au/environmental/)

As a prerequisite for the ECS program, carpet manufacturers must comply with the Code of Practice for Environmental Management (including performance criteria for raw materials, the manufacturing process, the carpet during its use and at the end of its life).

This stringent program is a Green Building Council of Australia (GBCA) approved third party, with Green Star Level 4 certification providing at least a minimum of 7 Green Star points.

ECS Level 4

Environmental Certification Scheme Level 4.

This carpet has been classified under the independent Australian Carpet Classification Scheme (ACCS) labeling system according to it's durability and retention, receiving five out of of six stars for residential use, including stairs.
It is suitable for all areas of the home including areas with extra heavy traffic flow such as hallways and living rooms.

Residential Extra Heavy Duty & Stairs - 5 Star

Residential Extra Heavy Duty and Suitable for Stairs - 5 star.

This carpet has been classified under the independent Australian Carpet Classification Scheme (ACCS) labeling system according to it's durability and retention, receiving two out of four stars for commercial use.

It is suitable for areas with frequent traffic flow such as shops, offices and hotel lounges. 

<a href="/grouped-highlights/accs">Learn more about the ACCS</a>

Contract Medium Duty - 2 Star

Contract Medium Duty and Suitable for Stairs - 2 star.

Our goods come with guarantees that cannot be excluded under the Australian Consumer Law. You are entitled to a replacement or refund for a major failure and compensation for any other reasonably foreseeable loss or damage. You are also entitled to have the goods repaired or replaced if the goods fail to be of acceptable quality and the failure does not amount to a major failure.
 
In addition, Hycraft products come with a range of performance guarantees for carpets when used in an owner occupied residential premises, tailored to the specific product and its attributes.

The full terms and conditions of the 15 Year Hycraft Limited Residential Guarantee can be viewed in the below flyer:

15 Year Hycraft Limited Residential Guarantee*

15 Year Hycraft Limited Residential Guarantee*.

This certification ensures strict quality control through every step of the manufacturing process, right through to finished goods and after sales support focusing upon the identification and rectification of root cause of any quality issues and the desire to continuously improve and develop.

ISO 9001 Quality Management System

Demonstrates Godfrey Hirst ability to consistently provide products that meet customer and regulatory requirements.

This certification helps our organisation to enhance our environmental performance and manage our environmental responsibilities in a systematic manner that contributes to the environmental pillar of sustainability.

ISO 14001 Environment Management System

Demonstrates Godfrey Hirst commitment to protecting the environment and reduce waste management costs. 

This carpet, with an appropriate underlay and installation method, meets the requirements of Australian NCC Spec. C1.10 relating to fire hazard properties for flooring in class 2 – 9 buildings.

Please refer to specific fire rating test results for your proposed installation to confirm the rating. Test results available upon request.

Fire Rated Carpet

This carpet, with appropriate underlay and installation method, meets the requirements of Australian NCC Spec. C1.10 relating to fire hazard properties for flooring in class 2 – 9 building. Please refer to specific fire rating test results for your proposed installation to confirm the rating, available upon request.

Level loop pile carpet has all of the loops at a uniform length. It has a distinct texture with low and tight loops.
<ul><li>Great choice for high traffic spots.</li>
<li>Does not show footprints.</li></ul>

Level Loop Pile

Uniform loop pile that won't show footprints.

Our most popular carpets and hard flooring, the Mid-range carpet and hard flooring category offers all-around performance with excellent comfort, design and features, including stain resistant carpet, wear resistant carpet, soil resistance carpet and fade resistant carpet that’s often Australian made, New Zealand made and designed for local conditions. 
Mid-range hard flooring options include extra scratch resistant flooring, dent resistant flooring, engineered flooring that looks just like real timber, water resistant flooring and more. Mid priced carpets and hard floors are most often used to add value to owner-occupied homes and higher-end investment properties. They really hit the sweet spot for designer carpet boasting some of the best features, with incredible value.

Mid Range

Caribbean

<h3>Wonders in Wool</h3>
The natural beauty of wool stems from the inherent complexity of the fibre itself, evolved to protect sheep, no matter the conditions! That’s why we still wear wool, sleep with wool, insulate with wool and enjoy walking on wool.

<h3>Effortless Elegance for Every Season</h3>
As the days grow warmer, transform your home into a sanctuary of refined, effortless cool with Feltex designer wool carpets. While often associated with winter warmth, wool’s remarkable versatility makes it the ultimate choice for all seasons. In spring and summer, wool’s natural temperature-regulating properties work to maintain an ideal indoor climate, keeping your space refreshingly cool even on the hottest days. Its breathable fibres promote air circulation, minimising trapped heat and moisture.
Beyond its climate control benefits, wool absorbs humidity to create a fresh, crisp atmosphere, while its hypoallergenic qualities ensure a healthier, purer air quality. Luxuriously soft yet incredibly durable, wool is a timeless option that harmonises with the ebb and flow of the seasons.
With Feltex wool carpets, you’re not just choosing flooring—you’re investing in year-round elegance, comfort, and an 
 environment that feels as good as it looks. Experience the luxury of nature’s finest with the perfect balance of style and function. 

<h3>Finest Quality Natural Fibre</h3> 
Feltex wool carpets are made from the finest natural wool fibres which are renewable and biodegradable.
A renewable material, wool is shorn from sheep every 9-12 months and produced by sheep consuming a totally renewable resource - grass.
As a natural resource, wool fibre is biodegradable. When wool fibre is disposed of, it will naturally decompose in soil in a matter of months or years, slowly releasing valuable nutrients back into the earth.

<h3>Natural Insulation and Humidity Control</h3>
Wool carpet is naturally insulative with humidity control for a comfortable indoor environment, making it cooler in summer and warmer in winter.
Wool is a natural hygroscopic insulator. This means your wool carpet can absorb up to 30% - 40% of its weight in moisture without becoming wet to touch. This reduces the dampness in the air, making your home a drier and healthier place to live.
In cold, damp conditions (high relative humidity) moisture is absorbed by wool and heat is given off. In warm dry conditions, moisture is released by wool, resulting in a cooling effect. How well your carpet insulates largely depends on how much air it can trap. 
Because of wool’s natural inbuilt crimp, air is retained in millions of tiny pockets which provide an insulating effect, thus creating a comfortable home environment.

<h3>Luxurious and Hypoallergenic</h3>
Wool carpets are naturally luxurious and hypoallergenic making them both aesthetic and suitable for those with allergies.
Ideal for allergy and asthma sufferers, wool does not promote the growth of bacteria, mould and mildew.This reduces the likelihood of spores, mycotoxins and volatile organic compounds from developing in the home, helping to prevent allergies and respiratory problems.
Wool fibre also deters the growth of dustmites – the most common single cause of asthma.

<h3>Effortless Elegance for Every Season</h3>
As the days grow warmer, transform your home into a sanctuary of refined, effortless cool with Feltex designer wool carpets. While often associated with winter warmth, wool’s remarkable versatility makes it the ultimate choice for all seasons. In spring and summer, wool’s natural temperature-regulating properties work to maintain an ideal indoor climate, keeping your space refreshingly cool even on the hottest days. Its breathable fibres promote air circulation, minimising trapped heat and moisture.
Beyond its climate control benefits, wool absorbs humidity to create a fresh, crisp atmosphere, while its hypoallergenic qualities ensure a healthier, purer air quality. Luxuriously soft yet incredibly durable, wool is a timeless option that harmonises with the ebb and flow of the seasons.
With Feltex wool carpets, you’re not just choosing flooring—you’re investing in year-round elegance, comfort, and an 

 environment that feels as good as it looks. Experience the luxury of nature’s finest with the perfect balance of style and function. 

<h3>Natural Insulation and Humidity Control</h3>
Wool is a natural hygroscopic insulator. This means your wool carpet can absorb up to 30% - 40% of its weight in moisture without becoming wet to touch. This reduces the dampness in the air, making your home a drier and healthier place to live.

In cold, damp conditions (high relative humidity) moisture is absorbed by wool and heat is given off. In warm dry conditions, moisture is released by wool, resulting in a cooling effect. How well your carpet insulates largely depends on how much air it can trap. 
Because of wool’s natural inbuilt crimp, air is retained in millions of tiny pockets which provide an insulating effect, thus creating a comfortable environment for you and your family.

<h3>Natural Stain Resistance and Easy Maintenance</h3> 
Wool carpet is a very practical option in terms of cleaning and maintenance. It is naturally resistant to dirt and household stains.

<h3>Hypoallergenic</h3>
Wool carpet is ideal for allergy and asthma sufferers as it does not promote the growth of bacteria, mould and mildew.

This reduces the likelihood of spores, mycotoxins and volatile organic compounds from developing in the home, helping to prevent allergies and respiratory problems.

Wool fibre also deters the growth of dustmites – the most common single cause of asthma.

Casual Luxe Lounge

Caribbean

Caribbean

Caribbean

Caribbean

Caribbean

Caribbean

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